Wednesday, August 26, 2020

The Development of Banking System in Vietnam

The improvement direction of the financial arrangement of Vietnam from 2005 to 2020 In 2005, State Bank submitted to the Politic Ministry and Government an advancement undertaking of the financial framework from 2005 to 2020 as per the Resolution of ninth National Party. It is to develop a financial framework create security and reasonably; have enough the serious capacity; and coordinate dependability in worldwide fund showcase. Right off the bat, the State Bank needs to re-structure essentially and exhaustively the association and the activity of State Bank for which has enough capacity to fabricate and understand the financial arrangement with showcase standard and cutting edge innovation. Job and capacity of State Bank perform with global schedules and rules for do adequately the national administration work in the banking and money related. Moreover, it will be the establishment of the improvement of State Bank become sa current national bank. The principle development of State Bank centers around following issues: Ensuring State Bank is free, self-sufficient in the set up, direct the financial approach, loan cost and conversion standard; plays out the capacity of really national bank; is the bank issue cash; is the bank of banks; is the focal installment of country; manage the fiscal market. Re-structure the association of state bank from the middle to the branch towards smoothed out and current, guarantee that state banks has the duty in making an open working condition and ideal conditions for budgetary foundations n the domain of Vietnam Creating and actualizing the financial arrangement follow the market standard to base on the money related strategy setting with appropriate correspondence and measured objective. Change the management of framework banking completely to meet the real needs of creating Vietnamese financial framework and suit to the universal guidelines and standard of banking oversight. The security management arrangement of Vietnamese financial tasks will endeavor to fulfill the fundamental global norms in 2010; right off the bat, it is the essential principles of successful financial oversight of Basel Committee and the Basel Capital Accord 1988(Basel I) and afterward, it will actualize the Basel II after 2010. To additionally modernize the installment framework to upgrade the utility of giving financial administrations, to expand the extent of non-money installment and installment through banks, state bank can control the measure of cash flow and decrease monetary dangers. Also, Credit Institutions need to change crucial and altogether to create frameworks of credit establishments in present day, multi-practical exercises, expanded proprietorship, and kinds of credit organizations; for which have working scale and money related potential unequivocally to make an establishment assembling a cutting edge arrangement of credit foundation, achieving propelled level of advancement in Asia, applying adequately the universal principles of banking activities. It can rival banks in the locale and the world. The change of credit establishments centers around some primary concern in following: Ensuring the state business banks and business banks have stakes in the control of state become the key head in the financial framework on the size of activity, money related capacity, innovation, process level administration and business effectiveness. The other credit organizations have the obligations which is to guarantee the exhaustive, sheltered and compelling advancement of Vietnam's financial framework The money related limit of credit establishments is reinforced by expanding ower value and improving resource quality and gainfulness. The equitization of state-claimed business banks finishes bit by bit to follow the prudent guideline, guarantee financial solidness and government managed savings framework, which permits outside speculators, particularly globally driving banks purchase stocks and take an interest in the executives and organization business banks of Vietnam. Inventive fundamentally the administration arrangement of credit establishments, to guarantee the credit foundation independents the account, staff, hierarchical structure and tasks, official administration, which bear all obligation regarding business results and exercises inside the legitimate system balance, receptiveness and straightforwardness. The connection between State Bank and credit foundations isn't just the State control connection, yet in addition the financial connection to depend on regarding the market standard. Shaping coordinated legitimate structure is straightforward and reasonable for advance the opposition and guaranteeing the wellbeing framework; apply all the more totally the global norms and rules of working money related and banking; make solid condition and motivations for credit foundations, undertakings and individual business improvement. Take out segregation among credit establishments and dispose of different types of insurance and appropriation in the financial part. Accelerate the procedure of global financial joining, which raise the activity on fiscal and keeping money with the guide and steps are fit to the intensity of the credit establishments and the capacity of state banks control framework. With the expected market, the solid development of the economy during the time spent mix, the stable politic and social, particularly with a lawful structure for banking tasks become progressively complete toward the receptiveness and straightforwardness, Vietnam's financial division will effectively actualize the change and opening up the financial framework, contributing effectively to the monetary social improvement of the nation. Each credit establishments need to effectively improve the monetary limit by: - Financial limit of credit organizations is fortified by expanding ower value and improving resource quality and productivity. The equitization of state-possessed business banks finishes bit by bit to follow the preparatory rule, guarantee monetary strength and government disability framework, which permits outside speculators, particularly globally driving banks purchase stocks and partake in the board and organization business banks of Vietnam. - Diversify types of raising capital, control sensible the financing cost of long haul and medium-term of set aside cash and fortify medium-term and long haul funding to address capital issues for business. The acknowledge development related for making sure about the advances adequately. Push up to bargain the terrible dept being ceaseless toward paying off the awful obligation with the development of control and observing system of credit quality. - Banks need to structure the capital interest in the new condition toward decline the extent of transient advances, increment the extent of medium and long haul loaning and build up the individual utilization credit in the economy. Proceeded with development the systems and strategies identified with the exercises of credit establishments; structure simultaneous the legitimate system is straightforward and reasonable for advance the opposition, to guarantee that the credit foundation independents the fund, staff, authoritative structure and tasks, official administration, which bear all duty regarding business results and exercises inside the lawful system fairness, receptiveness and straightforwardness; make the open business condition for activities of credit organizations . The connection between State Bank and credit organizations isn't just the State control connection, yet additionally the financial connection to depend on regarding the market guideline. Issue the guidelines about control the hazardous frameworks, oversee the dangers in banking exercises, improve the protected guidelines in banking tasks, issue egulation about norm and least necessity of the administration arrangement of dangers in credit foundations, guaranteeing early admonition capacities for credit establishments, particularly to be the outside trade advertise and the national installment framework. what's more, a significant part to fix the credit dangers of banks that plays out the administration for business banking from the width to the profundity toward upgrade chance administration limit through complete the inward structure of association, execute the testing, examination and detailing routinely. Direct the review for business banks as indicated by global gauges, recruited remote examiners review the financial action in 2005 and 2006 Supervise cautiously exercises and the money related circumstance of business banks before supplement and actualize the equitization. Quicken the re-organizing of the financial framework; alteration and supplement the law of State Bank of Vietnam and the Credit Institutions. Accelerate the procedure of worldwide financial incorporation, which raise the activity on money related and managing an account with the guide and steps are fit to the intensity of the credit organizations and the capacity of control arrangement of state banks, change in a general sense and creative altogether business banks toward grow extensively, multifunctionally and present day, satisfy the guidelines and prerequisites as per global schedules, guarantee each progression to make business banks improvement just as different ones in the locale and on the world. Improve limit of staff through upgrading the official administration level. Improve the administration limit of state-claimed business banks after the equitization will be the quickest and best by the assistance of remote vital accomplices.

Saturday, August 22, 2020

Why Has Reality TV Become Popular?

Why Has Reality TV Become Popular? Unscripted television is a wonder that has now been the standard for various years. What is the explanation unscripted television has gotten so mainstream and what are the negative consequences for youthful crowds? Talk about the contrasts between unscripted television in America as well as other western nations and unscripted television in the Middle East. The bug expression of my first research question is REALITY PROGRAMS. The pattern of unscripted television appears in today’s encompassing is expanding and spreading like a fire in woods. Each channel needs an unscripted television show once in a year to communicate to increment and improve their GRP’S. Why the paces of unscripted television shows are contacting the skies now days? Clearly, individuals are getting pulled in towards those unscripted television shows like a magnet. These unscripted television shows are acting like gravity for the stations which pulls in the consideration of our society’s discussions today. Not just women and ladies in their kitty’s parties are examining that unscripted television programs like before they used to talk about on regular ladies arranged shows, about their overwhelming gems and embroided sarees. Individuals from all age bunches are viewing the each period of unscripted television programs. As the interest of the se unscripted television shows is expanding in this manner stations are delivering them yearly as far as seasons. What's more, every season crushes the GRP of that channel as contrast with past season (Ramos, R. A., Ferguson, C. J., Frailing, K., Romero-Ramirez, M. , 2013). Presently the inquiry emerges that for what reason is the unscripted television shows picking up significance and ubiquity so broadly? From the outset case individuals used to loathe them however once the train make advances on the stage, nobody oppose getting that train. It implies once the show has been communicated on TV, nobody oppose to watch the entire season that unscripted television. The response for the prevalence of unscripted television shows is that individuals begin relating their own lives to the contenders on unscripted television appears. Individuals love to hear and watch the genuine stories and trues occasions of each and every hopeful. Individuals get exhausted on the scripted things. They need something new, something luxurious, something especially massively alluring for their recreation time. And all these bewitching spending they can gain from unscripted television appears (Bhatti, M. A., Hassan, A. A. U. , 2014). Everything which comes to towards the most noteworthy sky of popularity, individuals in its encompassing will see something from them, regardless of whether it’s positively or an awful way. Likewise it goes for the prevalence of unscripted television appears. What individuals do extricate from them. Here we will examine a few realities about unscripted television sway on our young age (Gentile, D. A., Bushman, B. J. (2012). , 2012). Physical Attractiveness And Sex Appeal Various unscripted TV dramas depict ladies admiring excellence and slimness, giving the feeling that a woman’s esteem depends on her physical appearance, and that fame is resultant from magnificence. Reality cum Competition shows such asAmerica’s Next Top Modeldisseminate this charming, as ladies partake and contend with everything about rival to increase an advantageous demonstrating understanding (Krahe, B., Moller, I., Kirwil, L., Huesmann, L.R., Felber, J., Berger, A., 2011). Greed And Extreme Partying Other conjoint qualities engendered by unscripted television incorporate greed, and a vision of a hard-celebrating and â€Å"superstar† way of life without regard for esteems. BothRich Kids of Beverly HillsandShahs of Sunsetportary the lives of favored new grown-ups living in southern California. They take overgenerous outings, wear in vogue and costly garments, spend a ton of cash on liquor powered gatherings, and are only sometimes observed utilized reliable occupations (Ramos, R. A., Ferguson, C. J., Frailing, K., Romero-Ramirez, M. , 2013). Distinction between unscripted television appears in Western Countries and Middle East nations isn't a lot of unalike. Contaminate the unscripted television show which western nations declares and on the off chance that it picks up ubiquity to its most elevated level, at that point most only occasionally Middle East nations duplicated them and presents them in their own nation. What's more, again that duplicated unscripted television show additionally gains significance and notoriety at its tallness. For Example: Western Reality TV Show: The Big Brother Eastern Reality TV appear: the Bigg Boss Them two additions extraordinary prevalence not even in their own nations yet in addition over the globe. REFERENCES: Gentile, D.A., Bushman, B.J. (2012). Reconsidering Media Violence Effects Using a Risk and Resilience Approach to Understanding Aggression.Psychology of Popular Media Culture, Vol. 1, No. 3. Krahe, B., Moller, I., Kirwil, L., Huesmann, L.R., Felber, J., Berger, A. (2011). Desensitization to Media Violence: Links With Habitual Media Violence Exposure, Aggressive Cognitions, and Aggressive Behavior.Journal of Personality and Social Psychology, Vol. 100, No. 4. Ramos, R. A., Ferguson, C. J., Frailing, K., Romero-Ramirez, M. (2013). Serenely numb or at this time another film? Media savagery presentation doesn't lessen watcher sympathy for casualties of genuine brutality among fundamentally Hispanic viewers.Psychology of Popular Media Culture,2(1), 2. Bhatti, M. A., Hassan, A. A. U. (2014). Mental impacts of TV News Violence on youth: A Case Study of the Students of Bahauddin Zakariya University, Multan.Pakistan Journal of Social Sciences (PJSS),34(1), 295-309. Scarborough, R. C., McCoy, C. A. (2014). Moral responses to unscripted television: Television viewers’ endogenous and exogenous loci of morality.Journal of Consumer Culture, 1469540514521078.

Tuesday, August 11, 2020

Pride Month at Columbia University, at SIPA, and in NYC COLUMBIA UNIVERSITY - SIPA Admissions Blog

Pride Month at Columbia University, at SIPA, and in NYC COLUMBIA UNIVERSITY - SIPA Admissions Blog Pride Month is still going strong as we head into mid-June, and New York City has a strong connection to Pride. June was chosen for LGBTQ Pride Month to commemorate the Stonewall riots in June 1969, where black, brown and trans members of the LGBTQ community protested against a police raid at the Stonewall Inn. Today, the Stonewall Inn is a National Historic Landmark; back in 1969, it was the target of an anti-gay legal system and rampant homophobia. Being a policy and international affairs graduate school in the center of New York, LGBTQ rights in law and policy is a course that Adjunct Professor Jessica Stern teaches here. She describes the course as life-changing, not just for LGBTQ students, but also for straight allies. This is something that is a beautiful part of a large school of critical thinkers (and do-ers) in the diverse and dense city of New York: you have every opportunity to learn about the intersection of LGBTQ rights, race, policy, and law â€" as well as the history of the LGBTQ movement. That being said, I am writing this post from my own perspective as a straight person and generally average New Yorker.* I used to live in Hell’s Kitchen, an extremely gay-friendly neighborhood. I worked closely with many Broadway workers, and every single one had lost close friends and loved ones during the AIDS crisis. I’ve gotten out of the subway countless times at the Christopher St. stop, right in Greenwich Village where the Stonewall Inn is located. Even if you’re not in New York City, being on the internet exposes us to countless words and phrases that were invented and coined by the gay community, with users enthusiastically commenting “yas queen!” without knowing where it came from. Being at SIPA will cause you to think about your place in the world, and what your work in policy and international affairs will mean for others. What does it mean to have inclusive policy? What work needs to be done to shift rhetoric and policies in my country? What do I need to learn to be more effective in creating sustainable change? Pride Month is a celebration: of the LGBTQ community, of dignity and equality â€" and honestly, the marches and parties in NYC are really fun. This month, I’m also thinking about what it means to be a straight ally. I was once told by a friend that he didn’t want an ally in this movement; he wanted an accomplice. He wanted someone to conspire with him, to protest with him, to actively change the status quo with him. Professor Stern says that it’s essential to incorporate LGBTQ studies into curriculum. Perhaps this is something you’re intimately familiar with, and perhaps this is something that you’ve never thought about because of your environment and upbringing. At Columbia SIPA, you have the opportunity to learn things, that you didn’t even know you didn’t know. Tomorrow well share a post from a SIPA student about his perspective on Pride Month in New York City as a policy student. Until then, some resources: Professor Stern on  when governments shift toward nationalist rhetoric and policies, LGBTQ people are often among the first minorities targeted. About  Spectrum,SIPA’s student organization that uses advocacy and information to advance, local, national and international transformations in favor of LGBTQIA rights.  This past spring, Spectrum hosted an event with Alok Vaid-Menon about policy, leadership, and non-binary and gender-nonconforming people. Columbia University’s “Pride of Lions” campaign, celebrating LGBTQ history and scholarship from across the university. The documentary “Paris Is Burning,” which focuses on house and ball culture in New York City in the 1980s and the black, Latinx, gay and trans communities involved. (Available on Netflix.) *I ran a first draft of this blog post past a SIPA student who pointed out that I was missing the intersection of race within the LGBTQ movement. I include this as an anecdote of the SIPA community being a supportive environment in the collective quest to do better!

Saturday, May 23, 2020

Speeding Up Secure Communication Of Database Using...

Speeding up Secure Communication of Database using Database Administration Introduction Marval IT Solutions is a software development company located at Hyderabad. Our company is a strong and has long withstanding relationship with oracle services and its technologies. Our company deals with Customer Relationship Management, Customer Experience, Enterprise Performance Management, Enterprise Resource Planning, Development of Mobile applications, Web Applications. To deliver these services we use Oracle Business Intelligence Enterprise Edition (OBIEE), Siebel, Fusion Applications, Right Now Technologies, Oracle Knowledge, iOS and Android Framework. We maintain the customer profiles, product catalogs, inventory management and store†¦show more content†¦Every company that manages database requires a database administration group to supervise and promise the proper usage and employment of the company’s data. The order of database administration is not well understood or universally practiced in a consistent and easily simulated manner. Implementing a DBA fu nction in the organization requires effective planning. Job Responsibilities As a Database Administrator my responsibility is to manage the performance, data integrity and security of database. Troubleshooting the issues generated by the user and also involving in the planning and developing the database. I should make sure that data remains consistent throughout the database. Data should be defined very clearly in the database by following normalization rules. Database roles are created to keep the data flowing smoothly. Collecting the data and analyzing user requirements to derive conceptual and logical data models and also have some responsibilities like management of metadata, creating the database schema, management of growing data capacity, review of Structured Query Language (SQL) code, Globalization of the data with no downtime, movement of the data from one database to another, database backup and database recovery, Data security and Database auditing. According to Mullins (2010), â€Å"DBA roles vary depending on the type of database, the processes they administer and the

Tuesday, May 12, 2020

Rationalism Vs Empiricism Rationalism Versus Empiricism

Dodely Dolce â€Å"Rationalism vs Empiricism† Today in society, many people are free to follow whichever philosophical view that they feel is right for them. Each philosophical view has a different set of beliefs, and many philosophers went through great lengths to prove that the philosophical view of their choice was the best one. In this paper I will be talking about two philosophical theories. The first one is called Empiricism, and it was made famous by a philosopher named David Hume. Empiricism states that our knowledge should come from sensory experience, impressions, and observation. The other philosophical view I will be taking about is called Rationalism. Many people who don’t agree with empiricism lean more towards Rationalism.†¦show more content†¦The first one is â€Å"Thoughts,’ and the second one are impressions. With thoughts, your mind thinks about certain feelings, but you don’t experience them first hand. With impression, you experience thin gs such as hearing, seeing, and feeling first hand, instead of just thinking about them. For example, impressions can be used to describe a man who is â€Å"in fit of anger† , and a man who is thinking about anger, but not actually in a â€Å"fit of anger† would be considered to be a thought. A thought can also be called a idea. Hume describes ideas as being â€Å"less vivacious than impressions†. He feels that impressions are drawn from memory or imagination, thus causing them to be less lively and vivid. Our mind consists of many complex ideas, and according to Hume these ideas are the things that influence our imagination. He claims that complex ideas are combined into one big idea, thus resulting to a single idea. For example, when we think of a golden mountain, our mind uses the memories we have of the color gold, and the memories we have of a mountain, and combine the two into a single image of a golden mountain. Another example is our idea of God. When w e think of the supremely good and intelligent nature of God, we are doing nothing more than, comparing his goodness to the goodness of a human beings. Hume claims that we can only have knowledge of things that we have experienced before. Since a blind man can’t see, his knowledge of the colors willShow MoreRelatedThe Pursuit Of Truth And Knowledge Essay2371 Words   |  10 PagesEnlightenment was characterized by the abandonment of age-old dogma in favor of a new way of thinking (Greenblatt and Abrams 2182-85). The scientific method, developed by Francis Bacon, had opened up several avenues for discovery and paved the way for empiricism, a prominent aspect of the era’s intellectual movement (Greenblatt and Abrams 2182-85). Among the greatest philosophers of the seventeenth century, John Locke is remembered as the most influential liberal philosopher to date. His contributions toRead MoreNature vs. Nurture in Language Development1678 Words   |  7 PagesArticulated s peech, Vocabulary of more than 6000 words and Observe grammar rules. An Average speaker is expected to have; 150 words per minute, 20,000 and 40,000 alternatives and error rates below 0.1%. There are two theories concerning Nature or Rationalism in Language and these are the Nativism and Child Talk model of Chapman et al. (1992). In the child talk theory the child’s needs will enable him to formulate speech based on his past experiences. Nature or rationalist theory is based on the followingRead MoreDeveloping Effective Research Proposals49428 Words   |  198 Pages3 A view of research 1.4 Outline of chapters 1.5 Review concepts Notes 2 The Proposal – Readers, Expectations and Functions 2.1 What is a research proposal? 2.2 Readers and expectations 2.3 Functions and purpose of the proposal 2.4 Pre-structured versus unfolding research 2.5 The research proposal as a plan 2.6 Research questions or research problems? 2.7 A simplified model of research 2.8 Review concepts and questions Notes 3 A General Framework for Developing Proposals 3.1 An overall frameworkRead MoreExistentialism vs Essentialism23287 Words   |  94 Pages-------------------------------- ----------------- Essentialism vs. Existentialism Essentialism: A belief that things have a set of characteristics that make them what they are, amp; that the task of science and philosophy is their discovery amp; expression; the doctrine that essence is prior to existence While, Existentialism:A philosophical theory or approach, that emphasizes the existence of the individual person as a free amp; responsible

Wednesday, May 6, 2020

Can you remember the last time you had a sweet Free Essays

Surely the last time you had a sweet wasn’t because you worked hard for it, or because you were on your bestest behaviour that your mum decided to treat you. In fact, you’re probably having something sugary as your reading this; what is it this time: A Sherbet? A Skittle? Or a plan and simple, sugar filled frothy fizzy drink. If you’re not drinking it now, the last time you probably drank it was to ease the chicken and chips going down your throat for lunch. We will write a custom essay sample on Can you remember the last time you had a sweet? or any similar topic only for you Order Now It’s more attractive than the healthy stuff. It’s cheaper than the healthy stuff. No doubt tastier than the healthy stuff. So why are fizzy drinks and sugary snacks being replaced by the healthy stuff? Shouldn’t they be banned altogether? Decaying of the teeth are the main reasons for toothaches. 60%, that’s almost 2 out of every 3, children in Scotland have a dental disease from as young as 3 years old. Sweets and fizzy drinks allow this to happen. The unnatural sugars they contain erode your teeth to make them thin and see through. I once knew a boy who had no front teeth! Well that’s what it looked like anyway. He drank so many Coca Colas that his teeth started looking like glass. Not only did he get laughed at but he wasn’t allowed sweets for the rest of his life. I don’t know bout you, but I definitely think sweets are not worth that, even if they taste unbelievably scrumscious. While your mouth bathes in the sweet syrupy substances, it’s sometimes easy to forget where you left the wrapper. Nearly everyone throws it’s in the bin. But the minority don’t dispose of it as sensibly. This is a health hazard. Imagine slipping on a slick silk like chocolate wrapper and cutting yourself on an open tin can, all because a one child didn’t throw his rubbish away. And when your classrooms full of sweet wrappers, cans of coke, and tables looking like they’ve been moulded from chewing gum, learning is not easy. Learning is important while you’re young. It’s where the basic yet very crucial information is taught. Without knowing the basics, it’s almost impossible to progress in life. But when you’re tied and feeling lazy this too can make it difficult. And the main reason why you’re tied during the day is because you’re up during the night. And the main reason why you’re up during the night is because you drank to much caffeine during the day. And the main reason why you drink caffeine is because it’s in fizzy drinks; and fizzy drinks are addictive. I know this seems like just another article telling you that sweets are bad and that you should stay away from them. You probably get enough of that from your parents, teachers and dentists. But it’s true. They damage your health, create hazards and in all stop you from reaching your full potential in life. And besides, there are only so many pounds the tooth fairy has. I don’t think she can afford to pay you everyday for every tooth that will eventually fall out if you carry on consuming candy. Ban the sweets and fizzy drinks: Ban the damage, hazards and create yourself a better future. How to cite Can you remember the last time you had a sweet?, Essays

Sunday, May 3, 2020

Sports Media Relation

Question: Discuss about theSports Media Relation. Answer: Introduction: Media acts as one of the most effective vehicles for promoting the products and services of a specific business organization to the doorsteps target customers. In order to expand the organizational image and reputation especially for a sports industry the concerned business exerts have to focus on drawing the attention of viewers from different geographical corners by surpassing the regional boundary. Therefore, media is the most effective platform with the help of which the sports organizations can drag the attention of target group. This particular essay provides in-depth overview on how media plays an important role to publicise and promote their services. With the dynamic and rhythmic progress of civilization, people are getting accustomed with the advancement of technology. Therefore, the English Premier League clubs tend to focus on print media, electronic media and digital media primarily as the most effective tools of promoting their activities. Newspaper, television and soci al media have been considered as the most suitable channels for EPL for promoting their activities. Discussion: English Premier League clubs primarily focus to get media coverage for collecting sponsorship from prestigious organizations. Armstrong, Delia and Giardina (2016) opined that television media is the only platform based on which organizations drag the attention of various sponsors. Television can transmit the messages in multinational countries by drawing the attention of different age group of people. Carroll and Humphreys (2016) differed the point of view of previous scholar. As per the opinion of this particular author the depth of social media is vast and wide where people from multinational countries are able to view the activities of EPL by sitting in their drawing room. On the other hand, social media such as facebook, twitter, instagram is the most recognizable platform that can promote the activities of English Premier League clubs in global market. However, Dart (2014) stated that the popularity of social media is very much restricted within young generation. As a result, the organization fails to reach the mind of different age group of people. For an instance, after conducting the media coverage of West Coast Eagles Club, the sports managers were successful to collect the sponsorship of Puma. After receiving the sponsorship Puma, West Coast Eagles Club had received huge reputation in the market of Australia. The viewers from various geographical markets had showed their interest to watch the sports events of West Coast Eagles Club. On the other hand, huge level of media coverage enabled Puma products to raise its sales volume as well. As a result, media tools have become beneficial for both the sponsors and the WCE equally. Most of the popular television channels such as SBS, Optus, Fox Sports etc encourage the viewers to watch sports events of English Premier League clubs. On one hand, these channels are successful to enhance their revenue rate by earning high TRP. On the other hand, EPL by using the popularity of these channels have drawn viewers attention from various locations. Lim et al. (2015) opposed the pointed of view of previous statement by highlighting the significance of social media for promoting business especially in the market of Australia. This particular country is advanced in technology. Moreover, social media is appropriate enough to collect immediate feedback from the viewers of different geographical markets. Plewa et al. (2016) stated that the impact of newspaper articles is primarily effective for the middle age group of people belonging to literate backgrounds especially. English Premier League clubs by utilizing the popularity of newspaper publishes controversial news of the footballers to draw readers attention. As a result, both the media and readers get equal benefit. Target viewers show their attention for watching the sports events of English Premier League clubs. Among the three media tools the impact of social media has left major significance for promoting the business activities of sports organizations in global market particularly (Snderlund et al. 2014). For instance, 14.25 million and 14.06 million Twitter followers, 80.02 million and 81.30 million Facebook likes, 5.03 million and 4.90 million Instagram followers for Real Madrid and Barcelona clubs respectively indicates towards their effective advertising mediums which can be adapted by the EPL clubs as well. Conclusion: The importance of media channels in promoting the business activities of English Premier League is the primary concern of this specific essay. Among the list of large number of media tools, the essay has primarily focused to highlight the effect of television, print and social media platforms for enhancing the popularity of sports industry. The study has made an in-depth critical analysis by highlighting the opinions of eminent scholars. Reference List: Armstrong, C.G., Delia, E.B. and Giardina, M.D., 2016. Embracing the social in social media: An analysis of the social media marketing strategies of the Los Angeles Kings. Communication Sport, 4(2), pp.145-165 Carroll, K. and Humphreys, B.R., 2016. Opportunistic Behavior in a Cartel Setting: Effects of the 1984 Supreme Court Decision on College Football Television Broadcasts. Journal of Sports Economics, 17(6), pp.601-628 Dart, J., 2014. New media, professional sport and political economy. Journal of Sport and Social Issues, 38(6), pp.528-547 Lim, J.S., Hwang, Y., Kim, S. and Biocca, F.A., 2015. How social media engagement leads to sports channel loyalty: Mediating roles of social presence and channel commitment. Computers in Human Behavior, 46, pp.158-167 Plewa, C., Plewa, C., Carrillat, F.A., Carrillat, F.A., Mazodier, M., Mazodier, M., Quester, P.G. and Quester, P.G., 2016. Which sport sponsorships most impact sponsor CSR image?. European Journal of Marketing, 50(5/6), pp.796-815 Snderlund, A.L., OBrien, K., Kremer, P., Rowland, B., De Groot, F., Staiger, P., Zinkiewicz, L. and Miller, P.G., 2014. The association between sports participation, alcohol use and aggression and violence: A systematic review. Journal of science and medicine in sport, 17(1), pp.2-7